How to display jewelry for the greatest effect is a question all jewelry businesses have, especially if you have handmade lamp work beaded jewelry. For the expo trade shows I do I need trade show portable jewelry display kits that show off my designs, look great, attract customers and are easy to setup and pack-up.
After a heap of searching round and testing I found the frame with mesh wire setup too hard to use, fussy for customers and had too much of a background to properly highlight the details of my handmade lamp work beaded earrings. So an earring tree idea was more want I wanted so I could display glass jewelry best. I wanted metal jewelry display sets for their durability and easy to use. I also wanted to theme my display with a range of complementary designs. I thought about having the earring stands all the same but I like a bit of variation. So to keep it in the family I got a collection of earring trees that go together and bring cohesion with their format but are also a little different to each other.
I also have my necklace display stands keeping the same theme as the earring holders to bring unity to the trade show display stand.
Having a creative jewelry display makes a huge difference for presentation and sales. Heaps of competitors us boards and frames so my earring holders with my beaded handmade earrings stand out from the crowd and bring customers directly to me. Having decorative and attractive portable jewelry display stands compliments the necklace and earring jewelry designs so they enhance my designs and that is what I want when I am working really hard to build my jewelry business at wedding expos and craft shows.
I also use my portable jewelry display kit for my jewelry party plan business with home shows so get twice the value out of the initial set up of the kit. For me this is important because every dollar I invest in my business has to work hard to sell my jewelry and create a healthy income for me.
So figuring out what best suits your needs is the easiest way how to display beaded jewelry at a craft fair, bridal expo, trade show booth or party plan home party showing. List what your requirements are and then you can easily see what meets your needs. For me it was the ability of the jewelry display stand to make my jewelry look great, attract customers over to look, easy for me and customers to handle, look really good and a simple setup and pack.
I find it much easier for customers to remember me as the lady with the really good earring holders and necklace jewelry bust display stands as well as for my jewelry in such a busy and competitive market place that is a jewelry trade show. It is a really good way to be remembered, build your brand and continually attract customers with displays that compliment your beautiful handcrafted jewelr